We create digital marketing and online marketing campaigns for your business and your brand to improve the conversion of traffic into more leads and sales. We will assist you to rank well organically and through paid for advertising.
Website marketing (also known as internet marketing, internet advertising and online marketing) is the wider discipline that incorporates SEO. Website marketing includes both paid for and organic search results. In the web advertising and marketing communities, the term “internet marketing” is used exclusively to mean pay-per-click (PPC) advertising. For more information on SEO, visit our SEO service.
Pay-per-click internet marketing campaigns can get you substantial targeted traffic results immediately; whether you’re a start-up website, running a special, are in a very competitive industry or simply just want more people to see you. Flexible and affordable, search engine and social media pay-per-click campaigns can be structured to target a specific market on a predetermined pay-as-you-go budget – and you only pay per click.
Online Innovations offer search engine optimising as a stand-alone service but bear in mind that effective SEO may require changes to the HTML source code of the site and site content. We encourage our customers to allow us to incorporate SEO tactics into the website at development and design level for best result; or else as part of a broader SEM campaign.
We boast that our knowledge of compliances and proven SEO techniques have successfully places many of our clients within the top three listing of the organic search results on major search engines of very competitive industries.
At Online Innovations, we offer Content Marketing as an overall service that accompanies our SEO, PPC and Social Media services. We have an experienced copywriter on our team who writes content for SEO, puts together effective adverts for PPC advertising and also creates and implements strategies for Social Media accounts of various clients.
Online Innovations have an extensive understanding of the dynamic search engines and social media platforms. Although the search engines and social media platforms make it easy for customers to manage their own PPC campaigns, businesses may want to use our expertise and allow us to advise them on the most effective implementation and execution of online marketing strategies.
We offer search engine marketing (SEM) and social media marketing (SMM) as stand-alone services or as part of a broader website marketing campaign. Our knowledge and experience in SEM analysis and reporting will help businesses promote their website by increasing their site’s visibility on the search engines and social platforms.